Computer service contracts are what you want all of your customers to be on.  It can be hard though, to convert your transaction-oriented customers to computer service contracts.  This is where you need to decide what is better – keeping the clients and trying to convert them or finding new clients all together.

If you’re in the mode now where most of the customers you have are not on computer service contracts, then you need to focus on getting some.  AS you get more and more clients who are on computer service contracts you can afford to be less dependant on the ones that aren’t.

Your time is going to be taken up by people that need you and are counting on you on regular basis.  You’ll have steady, guaranteed predictability to your business by signing up clients on a computer service contract.  And, you’re not going to have very much time left for the people that aren’t willing to raise their hand and commit to a contract.

This makes it less difficult to drop these clients or convert them.  If you have computer service contracts, they take priority.  This means your transaction-based clients have to wait in line. How you go about converting them, is to go back to them and explain the situation.

You tell them that you are moving to a computer service contract model.  Because they are an existing client you are offering them a small discount as an incentive to join up. They will get the same great service and they won’t have to be slotted in – they will enjoy regular, priority service.

If they don’t take the offer all you need to say is that you will have to charge extra to come in after hours to accommodate them and that you can’t guarantee response time. If the client is serious about your services, they will sign up for a computer service contract – if they aren’t, then the decision is easy and you drop them.

Bottom Line on Computer Service Contracts
Computer service contracts give you leverage.  When you have lots of clients on computer service contracts you can start to phase out your transaction-based clients.  This is good for your time and your profitability.  If you don’t have lots of computer service contracts right now, concentrate on getting some and make that the priority sale when talking to new leads.

In this article, you’ve been introduced to Computer Service Contracts. To learn more about how you can improve your knowledge about Computer Service Contracts, just click here now to get access to a free one-hour audio training program on 5 Easy Ways to Grow Your Computer Consulting Business.